Small Business Authority (SBOA) is a free community information site, advocating to make digital marketing services more transparent, ethical and professional.
We aim to guide small business owners in avoiding unnecessary costs caused by a poorly-structured in-house marketing team. As well we also want to protect small business owners from being ravaged by contractual third-party marketing agencies which charge exorbitantly but offer little in return.
Hi! I’m Martin Threlfall, founder of SBO Authority and Logical Assembly – an established digital marketing provider.
Over the past years, the digital marketing industry has come in for a lot of criticism. It’s no secret that there are a great number of disreputable providers out there, leaving behind a trail of dissatisfied clients.
The problem you small business owners face is that digital marketing is a ‘technical’ science and so you’ve got no reliable indicators to determine what sort of quality service you’re receiving. That’s why we’re building a library of user-friendly Tools which you can follow step by step to get a better understanding of what is actually being done for you ‘under the hood’.
Small and medium sized businesses do it tough. It’s a competitive world out there – no more so than on the web. So I hope you find this website useful in helping your business to attain a quality of service and value for money that you deserve.
If you have any questions feel free to contact us.