We’ve set the word “lawyers” as an example for the above report. Keyword difficulty is at 55 with a search volume of 2.6K and the site who is on top is www.shine.com.au/
What are we looking at?
Keyword Difficulty – the higher the value the more difficult it is to compete with others using that keyword.
Search Volume – shows the volume of searches in a particular time frame.
#1 Result for Parent Topic – you can clearly see whose page ranks for the highest volume keyword.
Now go ahead and ask this report from your digital marketing agency, check it yourself and see how far do they still have to work on to get you to the top. If they say they can get you to the top in a month, you’ll probably doubt that.